Google Business Profile: The Complete 2026 Playbook for Local Businesses
Updated July 2026 — Google Places became Google My Business became Google Business Profile. This pillar guide replaces more than…
The Playbook
Local SEO & Google
Rankings, the map pack, Google Business Profiles, and getting found by the customers already searching for you.
The Google 3-Pack in 2026: What It Is, Why It Matters, and How Local Businesses Win It
Updated July 2026 — This article has been completely rewritten to reflect how the Google 3-Pack works in 2026, including…
Should I Use Call History in Google Business Profile? (2026 Answer)
Updated July 2026 — Google has discontinued the Business Profile call history feature since this article was first published, so…
Search Queries That Indicate Buying Intent (and How to Win Them in 2026)
With 30 odd years doing this kind of online thinking, I find it perplexing that relatively large marketing and data…
8 Can’t-Miss Off-Page SEO Strategies to Build Your Online Reputation (2026 Edition)
Updated July 2026 — Off-page SEO looks very different than it did when we first published this list in 2017,…
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